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SIP Trunking service or Cloud PBX: Which to opt?

In Business Communication, Cloud PBX, Digital Communications, SIP Trunking, Unified Communications, VOIP
June 18, 2020
3 Min Read
S

SIP Trunking service and Cloud PBX service are two very popular cloud communication approaches. Today, Businesses have not only adopted VoIP from the cloud but are also keen to explore new options while staying on the ones that keep their communication in flow. SIP Trunking and Cloud PBX are two different technologies used for cloud-based communications.

SIP Trunking service and Cloud PBX service explained

SIP Trunking service works with an IP-enabled PBX (Private Branch Exchange) to carry out communication organization-wide. With a SIP Trunking solution, existing on-premises PBX equipment is linked to the internet and cloud-based communication is carried out that way. Whereas Cloud PBX is a full-fledge Virtual PBX phone system hosted in the cloud.

SIP Trunking service vs. Cloud PBX service: The differentiating factors

High upfront investments costs

To setup a Cloud PBX solution, it requires a router and an enterprise-grade internet connection. In addition to this, you’d need IP Phones to carry out calling via this solution.

On the other hand, for SIP Trunking, a high-upfront investment is required to deploy and on-premises PBX equipment in addition to the cost of SIP Trunking service itself.

Operational costs

In Cloud PBX service, there are flexible plans to choose from. There is a higher ROI for Cloud PBX solution. For SIP Trunking, you must pay for a per channel, pricing scheme. Each channel is sufficient for one user. So, you only have to pay for the number of employees in the company using the phone. There is also a per-minute charging scheme with SIP Trunking.

Accessing Phone on the go

With Cloud PBX, you can access the business phone from anywhere via an internet connection. For SIP trunking service, getting this feature requires third-party tools (which means more cost)

Maintenance Expertise

With Cloud PBX, all technical and maintenance challenges are handled at the Provider’s end. Whereas SIP Trunking solutions require you to hire a technical support expert for the long-term.

Scalability

Cloud PBX offers unlimited scaling up or down, whereas SIP Trunking scalability is dependent on different factors like the capacity of the business to purchase more channels and also of the local PBX.

The verdict

From the details, you can easily judge that Cloud PBX has more business benefits than SIP Trunking in terms of built-in flexibility and upfront and operational costs. However, if Voice quality is considered as a major derivative, SIP Trunking wins the game. As a rule of thumb, you must always check with the Providers of the services before deciding what is right for your business.

Related: HOW MSP CLOUD SERVICES CAN ACCELERATE BUSINESS WITH HOSTED PBX

MachCloud all in one communication platform

MachCloud is a born-in-the-cloud communication provider that is equipped with all the necessary tools for a smooth cloud-based communication experience. The platform provides services for Cloud PBX, SIP Trunking, Microsoft 365 reselling, and Teams Direct Routing and, last but not the least, calling in Teams.

Get started with MachCloud today to discover great call quality experience for your business.

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3 tips to retain Customer Satisfaction with Your SIP Trunking Service

In SIP Trunking
October 24, 2019
3 Min Read
3

You set up a good cloud service and SIP Trunking Service, deploy the best-in-line communication softwares and offer the best rates. But you know what is it that keeps the business up and running in the longer run: An important metric called Customer Satisfaction.

To become an established SIP Trunking provider, you need to focus on the aspects of the service which not only are beneficial for the business but also for the clients. SIP is there to stay. Businesses need it as their business communication solution. Here are top 3 ways how you can conquer your customers:

  • Offer Fast and Reliable Services

Customers want up-to-date technology. All businesses claim they are offering the best-in-line available infrastructure but the customers are only going to stay with the Provider who has it all maintained and are able to retain the latest infrastructure according to changing trends in technology. For a better customer satisfaction score, Providers must focus on providing fast and reliable SIP trunking services.

  • The Pocket-friendly Approach

A decent provider offers rates and pricing plans by putting himself in customer’s shoes. Look closely what are the pain points of customers and address those issues with decent and flexible pricing. For example if you know that any of your existing customers are growing out their business, you can offer them discounts on one SIP channel.  That’ll retain your existing customers and stop them from opting for a new SIP Trunking service provider. Remember, it is cheaper to retain existing customers rather than make new ones.

  • Support Flexibility

For customers that are startups, they are really not sure of their business direction. The best way to retain these type of customers is to give them enough time that they can figure out their business direction, based in the clients they get and how their businesses flourishes. In short: you need to show flexibility in order to keep a customer happy for a long term customer relationship.

ALSO READ Cut your Communication Costs with SIP Calling

SIP Trunking with MachCloud – a win win for your business

MachCloud is the industry’s leading SIP Trunking provider. With a strong customer base and flexible plans, MachCloud offers top-notch infrastructure and reliable SIP trunking services and Seamless integration to Skype for Business Server.  With SIP Trunking services, you can generate new business streams, manage and migrate all of your telecom services and get on-demand number porting, all from a single portal.

Unlock the potential of your business with MachCloud and Resell SIP Trunking service solutions like never before with more profit margins and higher success rate.

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